To offer competitive, cost-effective solutions to businesses of all sizes, OKI Europe has increased its range of print and imaging devices targeted at the larger business and workgroup market.
OKI Europe's managing director, Terry Laidlaw, announced this at the company's recent ‘Smart Business' Conference in Barcelona, Spain. More than half of the revised product range consists of new or upgraded products.
This initiative is a part of the company's plan to double the sales of its printers and grow its share in the European market. “Historically, our success has been built on a deep understanding of the very different needs of each of our target sectors,” said Laidlaw.
The latest products include two new A4 products, the C301dn and the C321dn in the OKI's color Single Function Printer range. The new MB441, MB451, and MB451w join OKI's range of successful mono Multi-Function Printers (MFPs). The B401d/dn adds to the existing products in the OKI’s portfolio of A4 mono Single Function Printers. Check the official press release to know in detail about the features of new printers.
The auto-off feature in all the new printers offers reduced environmental performance through reduced power consumption.